Pride festivities take place this week, with celebrations from June 21 to Sunday (June 28), and a huge parade on Saturday (June 27).
Pride is an annual festival that celebrates LGBT+ (lesbian, gay, bisexual, transgender +) individuals, with a huge parade in central-west London.
Pride is seen as a time when the LGBT community come together and celebrate and raise awareness of their community issues.
Pride London is the biggest one-day event in the city, and one of the largest LGBT+ celebrations in the world, attracting over 700,000 visitors.
To make this year's celebration in London even more special, an app called Convene has been created in order to personalise your Pride experience and access information about Pride events going on near you, as well as navigating your way from event to event.
Product manager for Convene, Matt Khoury, said: "It's a user-friendly app which helps anyone, anywhere navigate this celebration of London’s vibrant LGBT+ community. It takes seconds to install and gives you complete, up-to-the-minute information, so you can make the most of this special week."
There are Pride events all over central and west London. Even the DLR trainline has been decorated in celebration!
Most events throughout the week are free, and include: photo exhibitions, plays, adoption guides, comedy, quizzes, talks, artworks, gala dinners, sing-a-longs and more.
Pride in London will include a women's area and cabaret area on a huge stage in Trafalgar Square.
If you are unable to attend the event, London Live will be broadcasting live from Pride from 4pm to 6pm. Hosts Reya El-Salahi and Stefan Levy will walk with the floats and musicians, bringing you all the latest updates on the celebrations.
Parade information
In order to take part in the parade, individuals must be registered within a group.
If you just fancy watching, it will be very busy, but stick to less congested areas, and it's free to watch!
The parade route assembles on Baker Street and leaves at 1pm.
It turns left into Oxford Street, past Selfridges, Bond Street Underground Station, and John Lewis.
At Oxford Circus it turns right into Regent Street and continues down to Piccadilly Circus.
From there it heads down Lower Regent Street and into Waterloo Place, then left into Pall Mall, heading right into Cockspur Street and across the south-western end of Trafalgar Square.
It turns into Whitehall, before finishing at Whitehall Place.
The end of the parade is expected to reach the finish mark at approximately 4.30pm.
The theme for this year's parade is Pride Heroes.
For more information on Pride and things to do, or to donate or volunteer, head to the official Pride London website.
