A new Sky Sports promotion will target football fans.
Have you ever wanted to sign up to the broadcast giant's offering, but balked at the price?
Well, in an attempt to combat falling viewer numbers, Sky are launching sport specific channels and doing away with the numbered Sky Sports 1, Sky Sports 2 etc.
So if you love watching Queens Park Rangers, the Premier League and Championship, but never turn on for the World Darts Championship, the US Masters golf or Australian Open tennis, then this new initiative might be for you.
With Sky charging £49.50 for their cheapest TV and sport bundle, the cheapest sport specific package now will cost just £18.
To find out how you can cut the cost of watching football, click here. (http://www.sky.com/shop/tv/sports/)