Anti- terrorism posters distributed by British Transport Police (BTP) in London have been taken down over rows the design resembled Nazi propaganda.
BTP's "See It, Say It, Sorted" campaign launched their images last week as a reminder for people to stay vigilant during the city's "real threat from terrorism".
However, by Tuesday, the Advertising Standards Authority had already received 13 complaints to say the campaign was "racist" and bore a resemblance to the Nazi posters shaming the Jewish community.
Other passengers took to Twitter to express their disgust, claiming the new advertisement was anti-semitic.
Those who complained pointed out the image of the suspicious looking figure likened to a terrorist in the poster looked very similar to drawings which were used to depict Jews during the Third Reich era.
Others pointed out likenesses, claiming British Transport Police had made out suspects to be people in oversized coats who "look like a Jew".
Assistant chief constable of BTP, Alun Thomas, said: "The images on each of the posters in this campaign were specially created in order to avoid using photographs of any specific individuals or groups.
"However, we are aware that one particular image has caused considerable distress due to its similarities with offensive historic propaganda
"It is highly regrettable that this image, and its connotations, were overlooked during the development of this campaign."
Mr Thomas , who said there are clearly lessons for the company to learn, added: "We recognise, and understand, the upset that has been caused by this.
"We, and our campaign partners, have listened to the feedback we have received and this poster has now been withdrawn."
The “See It, Say It, Sorted” campaign was launched in collaboration with our partners the Department for Transport and the rail industry.
According to BTP, the aim of this campaign was to ask people across the country to be vigilant and work together to keep each other safe from terrorism.
It comes as a number of changes made across the city came into play as the terrorism threat level was increased in the city to "very likely" .
Armed officers are now to travel the underground in between jobs, with extra police at stations following the uncovering of an alleged bomb threat which saw the Metropolitan police chase a man in Holloway Road after a suspicious package was left on the jubilee line.
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