With the third edition of our Homes & Lifestyle digital magazine out today, our property team, as well as regular advertisers, have described the new offering as a huge success.
Trinity Mirror Southern’s property advertising manager Colin Tovee said: "We are very happy with the positive reactions from clients and the public. Like any new product launch, you never really know how these things are going to be received until you actually put them out there. As a result of all the favourable feedback, we are really excited about its future and it becoming a big part of our ever-growing online portfolio.”
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“In the first two editions, we saw an array of different property and property-related advertisers enjoy the extra exposure this online magazine gave them,” added Colin.
As well as advertising, the digital magazine contains an entertaining mix of homes and lifestyle editorial features, from interior decorating trends and ideas to DIY guides, articles on antiques and collectables and practical gardening advice, which makes it a good read for anyone interested in property and interiors.
Among the advertisers who have welcomed the new magazine is Clive Edwards, sales director of Cameron Group, Uxbridge, who said it was "a great step forward for the Uxbridge Gazette in advertising".
“With many homeowners and buyers now reading online publications this brings the offering from the Gazette in line with the expectations of the target audience,” he added.
Stuart Lumsden of DH Lumsden in Acton said: “Having advertised in last month’s Homes & Lifestyle magazine we found it to be a great way to connect digitally with our West London audience and indeed we will continue to keep this up.”
Aleksandra Turner, marketing manager of Japan Services Rent Ltd in Ealing, said her company decided to go digital to reach a wider audience: “We like a digital magazine because of its interactivity, immediacy, and the different way in which it engages the customer.”
The next edition will be out on June 28. To advertise in this, or to find out more, please contact Colin Tovee on 07760 353407 or email colin.tovee@trinitymirror.com
