A HAIR and beauty studio is to become the first in the whole of West London to offer a new revolutionary technique to reverse baldness.

The Belmont Hair Clinic promises it can make its customers look 10 years younger, with the new laser treatment costing as little as £2,700.
Dancing on Ice television judge Jason Gardiner recently revealed he spent as much as £35,000 treating his baldness.

Simon Tidball, is the man in charge of the treatment at the clinic, and will himself be trialling it as he aims to reverse his own hair loss.

The Belmont Hair Clinic is a new service, running from Wolf's Hair and Beauty Salon, in Belmont Road, Uxbridge.

Simon is the husband of Jan Wolfendon, the owner, and is to drop his advertising and marketing work, to solely concentrate on making the venture a success.

He said: "We are really excited about this, we were approached by an American company, to ask if we would like to start offering the treatment. They found us because we come up as one of the highest on internet searches for hair and beauty in West London.

"The treatment we are talking about is low-level laser therapy. Other techniques, which involve the replanting of hair from the back to the front of the head cost more than £10,000. Ours costs £2,000 for the laser treatment, and £700 for the tablets, and it takes one year to complete.

"Fundamentally the reason the treatment works is to do with why we lose our hair in the first place. As we grow up, our bodies become flooded with testosterone which mixes with an enzyme in the head, creating dihydrotestosterone, which makes hair follicles weak."

The technique being offered at the Belmont Hair Clinic involves shining 140 low-level lasers at the head, to kick start hair follicle growth. The company behind the idea is Luminary Industries, who have successfully shown the initiative to work, at a hair and beauty salon in Leeds.

"The laser looks just like a hair dryer. Even if people go bald, their roots remain in their head, which can be regrown, even if the roots are not visible to the eye. There will be certain exceptions, if people lose their hair young some roots will be inactive, but we can do a scan and predict.

"The process was started by an Englishman in Florida, and it was discovered through animal healing. It is very important for an animal to regrow its hair quickly with a cut as otherwise it will lick and scratch it and make it worse.

"They started seeing rapid results with this type of treatment, even seeing that the hair was growing back thicker, and thought, we must be onto something here.

"I do a lot of work optimising our website and so was very pleased when we were approached. It is costing us around £30,000 to set up. No other hair and beauty services within a 10 mile radius will offer the same treatment, we are helping bald people have hair again, without surgery. I will be doing it myself, I lost my hair in my 20s, and we have several people who have registered an interest already."

The service launches on April 12 following a launch party in the salon on Tuesday night.