WHERE do all the shopping trolleys go?
Many simply litter the streets, but a fair number end up in the Grand Union Canal, as boaters know to their cost in scraped hulls and damaged propellers.
Now anyone with a smartphone can fight back. A new, free of charge ‘app’ allows you to take a picture of errant trolleys wherever they may be, and before they end up underwater.
The technology in your phone then locates the shot using global positioning satelite and sends a message to Trolleywise, the specialist trolley retrieval company. It guarantees 24-hour collection, part of a service backed by supermarkets.
There are more than 2m trolleys in circulation in the UK, but up to 400,000 go ‘missing in action’ every year.
For every trolley collected by Trolleywise, its parent company, Wanzl, will make a donation to the charity Trees for Cities.
Jeff Whyatt, waterways manager at the Canal and River Trust, which is also backing the scheme, said: “Around 3,000 shopping trolleys are dumped in the nation’s waterways each year.
“If you were to stack all the ones we recover on top of one another, they’d be taller than Canary Wharf.”
Go to www.trolleywise.co.uk to download the app.