A Fulham father with a high-flying career has turned house husband to set up a baby food business in his kitchen.
Tom Burrough, 43, was an account handler for a major advertising firm, before launching Burrough's Baby Food. He is now planning his new working life from home, while looking after his two young children.
"During my time in advertising, I always wanted to make something," he said. "I love cooking and people say I should be a chef but when my children were born I started making food for them. It was miles better than anything you could buy."
Mr Burrough's 13 baby dishes took four years to develop. His wife, Louise, 34, has been supportive of her husband's new business and may one day give up her own career if the company takes off.
But juggling an emerging business with child care has been a challenge.
"I don't think I realised at first how tough it is being a housewife," he said. "What is hard is that you feel that when you tell blokes they are thinking: 'loser, didn't cut it at work'. They never ask what it's like and you just seem to fall off their radar."