THE mayor of London, Boris Johnson , is facing fierce criticism after he approved plans to build a new town centre on the border of Brent.
The Brent Cross Cricklewood development, in Barnet, is expected to create 27,000 jobs as well as new homes, schools and transport links.
But concerned community groups believe there should still be a full public inquiry into the controversial proposals which includes a waste plant.
Thousands of people in Brent fear it will bring an estimated 29,000 extra cars per day onto the borough's roads and have a dramatic impact on other local businesses.
The plans also include a large waste dump on the border of Brent which could see hundreds of extra lorries passing through residential areas, particularly Dollis Hill, every day.
A coalition group made up of 12 residents' associations and other community organisations was set up to fight the plans.
Lia Colacicco, co-ordinator of the Coalition for a Sustainable Brent Cross Cricklewood Plan , said: "We are not surprised that Boris Johnson has approved the Brent Cross application, but the complacency of his statement is breathtaking given the huge opposition to the scheme by residents in Barnet and neighbouring boroughs, the objections of Camden and Brent Councils and the potential catastrophic impact of the scheme.
"In doing so he has broken his own manifesto commitments on carbon reduction, affordable homes, protecting small shops and environmentally friendly housing.
"He has betrayed tens of thousands of north-west London residents. Boris isn't the people's mayor, he's the shopping mall, car-supporting, incinerator and tower block mayor."
The coalition group is now waiting to hear whether John Denham, secretary of state for communities and local government, will call-in the application to decide whether a public inquiry should be held.
She added: "The negative impact will last for up to a 100 years and affect the whole of north-west London."
Darren Johnson, London Assembly member and Green Party politician, has previously lobbied Barnet Council, the mayor of London and the secretary of state for communities and local government to improve or reject the proposed development.
He said: "The mayor has rubber-stamped a proposal that will increase traffic and pollution across the whole of north-west London.
“He has ignored the views of residents and councillors in the neighbouring boroughs of Brent and Camden.
“Londoners want less traffic, good local shops and more affordable homes, but the mayor has rubber-stamped a development that will bring the exact opposite to the area - another 29,000 cars, a threat to other neighbourhood shopping areas and one of the lowest affordable homes targets in London.”
The Liberal Democrat led Brent Council formerly objected to the plans, which were passed by Barnet Council in November last year, along with Sarah Teather, Liberal Democrat MP for Brent East.
She said: "The Mayor is asleep at the wheel. Instead of giving this controversial and divisive scheme the extra scrutiny it needs, he has waved it through with barely a second thought.
"Everyone wants regeneration but this scheme will make our area worse and not better.
People in Brent will feel like they have been stabbed in the back by the man who is supposed to serve their interests.
"It now falls to the secretary of state to demand a public inquiry. The Labour Government have it in their power to block these catastrophic plans and they must not shirk their duty as the mayor has."
But Mr Johnson said it will help drive London forward and out of recession. He said: "This is another great example of pushing ahead with major development and infrastructure improvements to create jobs, and boost the capital’s economic growth, while transforming the quality of life of thousands of Londoners.
"The scheme will bring a new vitality to a part of the capital in need of regeneration.
“Having carefully considered the proposal I am satisfied that the application fulfils the need to have the kinds of transport links that will bring fluidity and rejuvenation to Brent Cross while avoiding potential problems caused by any extra traffic.”