New hoardings and a huge car park wrap have been unveiled at the historic BBC Television site in White City ahead of the massive revamp.
The iconic studios closed in 2013 when staff relocated to Broadcasting House on the Strand.
The hoardings on Wood Lane wrap around the site and buildings, which will house up to 950 new homes, 500,000 sq ft of offices, cafes, restaurants and a gym.
BBC Worldwide has already moved into new headquarters at Television Centre and BBC Studios and Post Production will also return in 2017 to operate refurbished state-of-the-art studios.
Developers Stanhope and partners will also make room for a new Soho House private members’ club consisting of a 47-room hotel and restaurant as well as a roof-top pool.
For the first time, Television Centre will be opened up to the public and the famous forecourt remodelled and enlivened by new retail and leisure uses and access through the site providing connectivity with the local area, including Hammersmith Park.
Alistair Shaw, Television Centre managing director, said: “This marks a significant milestone for everyone involved with the Television Centre project and we are delighted with the progress being made.
"With more 300 people now on site, work is well underway to create something very special here in White City and establishing the Television Centre brand is an important part of that process.
“With up to 5,000 high quality new homes, 400 shops and 30 acres of public space, White City will be a new destination at the heart of West London.”
Last week the large iconic satellites which sat upon the building, bringing live footage to millions over the decades was also removed from the building as part of the development.