Indoor gardening is blossoming and people in Chiswick are among the trendsetters in London who are keen to grow their own fruit and vegetables whether on window ledges, balconies or even from the ceiling inside their homes.
The W4 postcode is listed in seventh in a list of London regions with the highest number of urban gardeners, driving sales of indoor products at the Garden & Outdoor store on Amazon.
Sales figures for Londoners from amazon.co.uk show indoor allotment sets have rocketed by more than 950% and ceiling-hanging pots by 370%, year-on-year.
Central and East London, with the most limited access to private garden space but inspired by burgeoning food markets and new restaurants, top the urban gardening list.
Residents in the SE1 postcode - covering Bermondsey, Borough and Southwark - are the most green-fingered, closely followed by those living in Millwall, Poplar and the Isle of Dogs in E14.
Xavier Garambois, vice president of EU retail at Amazon, said: “Londoners aren’t letting limited living space restrict their horticultural capabilities and are bringing the outdoors into loft conversions and flats.
“From basil in Bermondsey to strawberries in Southwark, the urban gardening craze coincides with the warm weather as Londoners cultivate sustainable, healthy and tasty ingredients at home.”