Would you trust a car that brakes for itself with no assistance needed from the driver?
We took on that challenge at Mercedes-Benz World in Weybridge as part of the free Autonomous Emergency Braking (AEB) demonstrations on offer.
In partnership with Mercedes-Benz World, Uxbridge based Continental Tyres have been offering 20 minute taster sessions to the public in a bid to enable drivers to understand safety through personal experience.
Drivers can get caught up with many distractions whilst driving, whether it is just changing air conditioning or figuring out which direction the sat nav is telling you to go.
AEB systems help to avoid accidents by identifying critical situations early and automatically braking in time, or lowering the speed of collision.
According to research by Thatcham Research, AEB technology has the potential to save 1,100 lives in the next decade and can lead to a 38 per cent reduction in rear-end crashes.
For Continental Tyres, it is all about spreading the message of safety and educating drivers.
Safety expert at Continental Tyres, Mark Griffiths, said: "With demonstrations such as these, and our previous winter tyre tests at Mercedes-Benz World, we hope to educate people about the potential of using automotive technology to improve safety and possibly save lives, coupled with tyres that are above the legal tread depth and correctly inflated.
"These free driving experiences further support our ‘Vision Zero’, a global initiative that aims to reduce road accidents worldwide through improved driver education and enhanced automotive safety systems."
Continental Tyres is a member of the Global NCAP award-winning road safety initiative, 'Stop The Crash Partnership'.
Research by the Partnership found that although four in five drivers say safety technologies like AEB are an important factor when buying a car, around 9 million drivers are unwilling to pay extra for it.
The study also found 76% of drivers would expect a safety demonstration of the technologies possessed by the car when buying it from a franchised dealership.
The taster sessions have been aimed towards providing this experience for drivers at low speeds and trying out the technology for ourselves we can safely say it is rather nerve-raking.
Mr Griffiths said: "The trust in the technology is really key and 75% of all accidents take place in city environments below 25mph."
He adds: "The development of this system is for the future, the full braking input can support drivers in higher speed situations, for example such as motorway speeds."
There is still chance to catch a taster session as they are running over the weekend until Sunday (August 13).
There is no need to book, just turn up for the 20 minute session between 11am and 1pm at Mercedes-Benz World.
If you can't head down this weekend, Continental Tyres and Mercedes-Benz World are planning to host further sessions later on in the year, as well as free summer and winter tyre safety demonstrations beginning in October.
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