An estate agent has popped in London with a twist... as this one finds homes for cats!
Blue Cross pet charity has announced it is opening the world’s first "Estate Agent for Cats" offering unique properties for sale, all designed and built exclusively with feline tenants in mind.
The inspiration for this unique "prop-paw-ty" proposition came from observing a common cat phenomenon – that cats can't get enough of cardboard boxes.
So the charity made prospective properties for cats from Georgian manors to quaint cottages, that are all constructed of cardboard.
Ryan Neile, head of animal behaviour at Blue Cross, said: “Cats are very inquisitive and love to explore new things, so most won’t hesitate to jump inside a cardboard box.
"Owners often provide cardboard boxes for kittens to climb and play on and jump in and these early experiences create an affection for boxes in later life.
"Cats also love to hide and feel safe and secure, they will often seek out dark nooks and crannies with high sides.”
But the charity say there is a more serious message behind the Estate Agent for Cats - the importance for pets to have mental stimulation and a private place to have some quiet time where they won’t be disturbed.
Blue Cross also wants to highlight that there are hundreds of homeless and unwanted cats currently in its care, all needing a real home to call their own.
The cardboard box "architects" include journalists and bloggers, designers, retailers, 3D design university students and school children.
The box homes, including a tropical tepee, thatched cottage and palatial Taj Mahal are all up for sale via a silent auction ballot in the pop-up estate agents, with proceeds going to help the thousands of homeless, unwanted, sick and injured pet Blue Cross cares for each year.
Each cat featured in the imagery used at the Estate Agent For Cats is a Blue Cross rescue pet looking to find its forever home - could you rehome one?
Estate Agent for Cats is open from April 26 – 29, from 10.00am – 4.00pm, at 81 Leonard Street, London, EC2A 4QS, with each house on display to the public, complete with detailed property descriptions and even floor plans.
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