A new planning application has been submitted for the development of Newcombe House in Notting Hill Gate.
Developers Newcombe Hill Gate KCS want to demolish the existing building, which is widely regarded as an eyesore, and replace it with six buildings, ranging from two to 17 stories tall, providing office, residential and retail use.
It follows the refusal of an earlier application, first by Kensington and Chelsea Council and then planning inspector on appeal, by the same developers.
Opponents to the proposal say the new application is almost identical in size and scale as the one refused, but with an element of social housing added.
A public consultation is currently running and due to finish on Friday (October 13).
Among those who objected to the earlier application was the Hillgate Village Residents’ Association.
It says the new application “ is identical to the earlier one in all material respects, with the exception of a new provision of limited “affordable” housing on-site”, and is again opposing the proposal.
Listing some of its objections, the RA said:
- Provision of social housing is below the Mayor of London’s target of 35% for a major development
- A development of luxury flats is inappropriate in the current climate, especially in RBKC
- The flats would very likely be bought as investments, adding little to the area’s vibrancy
- Despite the Inspector’s view that the development is acceptable with regard to character, appearance and design, the height and massing is inappropriate for the site and this neighbourhood
On member of Hillgate RA said: “It is a new application using the same design, size and scale.
“They’ve made a couple of modifications from what I can see by using social housing on the site.
“Otherwise it’s exactly the same horrible design”.
The application can be viewed here.
Comments can be made by emailing firstname.lastname@example.org or writing to Planning and Borough Development, RBKC, Kensington Town Hall, Hornton Street, London W8 7NX.
Those opposed to the proposal should clearly label their comment ‘Objection’ and quote the case reference number PP/17/05782.
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