REALITY TV star Amy Childs threw her support behind an unemployement campaign launched at Westfield Shopping Centre.

The 22-year-old model and presenter was at the Shepherd's Bush mall last month as filming started for the award-winning fourth Battlefront TV series with a 'flash-job' for surprised shoppers.

It saw young four unemployed people given the chance to put their customer service skills into practice by helping carry shopping or give directions.

Their journey will be charted in a six-part series broadcast on Channel 4 next year.

Miss Childs said: “I am so pleased to part of this campaign for Battlefront. It’s such an honour to be part of an event like this, that is so worthy, where so many young people can come together and make a stand for something so important.”

Visit www.channel4.com/battlefront for more details.