The Royal Horticultural Society has been forced to prune the Chelsea Flower Show after several major sponsors pulled out.
The credit crunch has reached the show, as the Royal Horticultural Society (RHS) revealed that this year's May event will have half as many gardens.
Last year's show included 22 gardens, which can cost up to £400,000 each to create, but there will be just 13 this time.
Even award-winning designers and flower show stalwarts have been unable to find sponsors for their plots.
Chelsea regular Geoff Whiten has designed a garden every year since 1975, but his sponsor, Brett Landscaping, pulled out, leaving him unable to continue his record run.
"The recession has hit hard," he said.
Celebrity gardener Diarmuid O'Gavin, who is based in Portobello Road, will also miss this year's event.
The show has been rocked by big-name sponsors such as Marks & Spencer, either pulling out or scaling back their involvement.
Lloyds Banking Group, which sponsored a designer last year, is only backing a small display in the Grand Pavilion.
Even garden centre chains such as Squires and Notcutts have said they are taking a break from sponsoring the show.
RHS show director Bob Sweet said firms were feeling the pinch. "Last year, we were bursting at the seams with large gardens but the credit crunch has impacted on many events and Chelsea is not immune," he said.